Barbara Brownie
Transforming Type
- ISBN 13:
- 9780857856333
- author:
- Barbara Brownie
- format:
- Paperback
- publisher:
- Bloomsbury Academic
- language:
- English
- Publication Year:
- 2014
- Pages:
- 128
- Dimensions:
- 18.9 x 1 x 24.5 cm
- Genre:
- Art, Architecture & Photography, Graphic Arts, Typography
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Transforming Type explores the dynamic relationship between typography and motion in various fields, including film credits, television idents, interactive poetry, and motion graphics. As screens increasingly mimic real-life environments, typographic sequences can present active and reactive letters. In this study, Barbara Brownie examines how letterforms transform on screen and the consequences of such transformations. She draws on examples from different fields to differentiate motion from other kinds of kineticism, with a focus on the transformation of letterforms into other forms and objects through construction, parallax, and metamorphosis.
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