BENIOFF, MARC
TRAILBLAZER PA
- ISBN 13:
- 9781471181832
- author:
- BENIOFF, MARC
- format:
- Paperback
- publisher:
- SIMON & SCHUSTER PB
- language:
- English
- Publication Year:
- 2020
- Pages:
- 272
- Dimensions:
- 19.8 x 13 x 1.9 centimeters (0.2
- Genre:
- Business, Business Ethics, ,
- Condition:
- New
- supplier_id:
- 9
- Availability:
- Item usually sent within 10 working days
Description
Trailblazer: The Power of Business As the Greatest Platform for Change by Marc Benioff and Monica Langley is a guidebook to help leaders, employees, and customers prepare for the next phase of global capitalism. In this book, Marc Benioff shares his vision for business as a force for good, and how companies can take an active role in making the world a better place. Benioff's approach is built on his experience as CEO of Salesforce, where he has led the company to prioritize shared values and social responsibility alongside profit. He argues that businesses must adapt to changing pressures and expectations, and that those who fail to do so will struggle to thrive. Trailblazer offers practical advice and insights for anyone looking to make a positive impact through their work. By exploring new models of business and leadership, Benioff shows how companies can create a better future for all stakeholders - not just shareholders. This book is essential reading for anyone interested in the role of business in shaping the world we live in today.