Johansson, Frans

The Medici Effect

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ISBN 13:: 9781633692947
author:: Johansson, Frans
format:: Paperback
publisher:: Harvard Business School Press
language:: English
Publication Year:: 2017
Pages:: 256
Dimensions:: 20.83 x 13.72 x 2.03 centimetres
Genre:: Business, Management, Strategy,
Condition:: New
Availability:: Item usually sent within 10 working days

£17.23

Current Stock: 5

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Description

Description

The Medici Effect explores how breakthrough ideas often occur when we bring concepts from one field into a new, unfamiliar territory. Frans Johansson examines examples of innovative thinking and offers insights into turning the ideas discovered in these intersections into path-breaking innovations.

With a new preface and discussion guide, this book provides guidance for innovators across various fields. Harvard Business School professor Teresa Amabile has written a foreword highlighting the enduring value of The Medici Effect's principles on creativity.

This insightful book offers a timeless perspective on managing innovation, helping you to reach your full potential as an innovator.

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