Godin, Seth
The Icarus Deception: How High Will You Fly?
- ISBN 13:
- 9780670922925
- author:
- Godin, Seth
- format:
- Paperback
- publisher:
- Portfolio Penguin
- language:
- English
- Publication Year:
- 2012
- Pages:
- 256
- Dimensions:
- 23.2 x 15.2 x 2 cm
- Genre:
- Business, Finance & Law, Careers, Job Hunting, ,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
The Icarus Deception: How High Will You Fly? In the industrial economy, playing it safe was often seen as the key to success. But what if that safety zone is no longer enough? Seth Godin challenges us to rethink our approach to work and creativity, drawing on the story of Icarus, who flew too close to the sun but also risked crashing into seawater. Godin argues that conformity is no longer a guarantee of comfort, and that true success lies in embracing uncertainty and taking risks. He shows us how to adopt an artistic mindset, one that values connection, creativity, and experimentation over obedience and routine. By making art, we can tap into our inner courage and seize new opportunities. This book will convince you why it's essential to take the leap and make a difference - not just for yourself, but for those around you.
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