Halper, Michael

The Cold Calling Equation: Problem Solved

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ISBN 13:
9781468173543
author:
Halper, Michael
format:
Paperback / softback
publisher:
Createspace Independent Publishing Platform
language:
English
Publication Year:
2012
Pages:
218
Dimensions:
22.9 x 15.2 x 1.2 centimetres (0
Genre:
Sales & Selling / Management Business & Economics
Condition:
New
Availability:
Item usually sent within 7 working days
£16.03

Description

Cold calling is often viewed as a daunting task, but with the right approach, it can be a valuable skill for sales professionals. This book provides a practical and logical guide to mastering cold calling, helping readers overcome common obstacles and make human connections with potential clients. By focusing on the value that a company's product can bring to another business, rather than just its features, cold callers can increase their chances of success. The author shares real-world scenarios and offers actionable advice, making it easy for readers to formulate their own approach to cold calling. Written by an experienced sales coach with 13 years of expertise in the field, this book is a valuable resource for anyone looking to improve their sales skills or grow their business.

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