McLamore, Jim
The Burger King
- ISBN 13:
- 9781642502824
- author:
- McLamore, Jim
- format:
- Paperback
- publisher:
- Mango Media
- language:
- English
- Publication Year:
- 2020
- Pages:
- 256
- Dimensions:
- 21.79 x 14.61 x 3.2 centimetres
- Genre:
- Biography, Personal Memoirs, Business,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
The Burger King: A Whopper of a Story on Life and Leadership is a candid and conversational memoir by Jim McLamore, co-founder and first CEO of Burger King. McLamore recounts the entrepreneurial journey of the international fast food chain, sharing insights into its history and rise to success.
From its humble beginnings as a south Florida drive-in to its current status as a global corporation, Burger King's story is one of entrepreneurship development and the ups and downs of building a business. McLamore's account offers a message to today's young entrepreneur, highlighting the importance of personal values and impacting those around you.
Part memoir, part business lesson, The Burger King is a story of how to start and run a successful food business, as well as what comes after success. With a focus on the personal values and principles that guided McLamore's career, this book is a worthwhile read for anyone interested in entrepreneurship and the fast food industry.