Williams, Raymond
Television: Technology and Cultural Form (Routledge Classics)
- ISBN 13:
- 9780415314565
- author:
- Williams, Raymond
- format:
- Paperback
- publisher:
- Routledge
- language:
- English
- Publication Year:
- 2003
- Pages:
- 176
- Dimensions:
- 12.95 x 1.02 x 19.81 centimetres
- Genre:
- Media studies
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Television: Technology and Cultural Form by Raymond Williams was first published in 1974, a time before the widespread use of multi-channel TV. Yet, Williams' analysis remains remarkably relevant today. He explores how technology shapes television's cultural form, while resisting the idea that 'the medium is the message'. Instead, Williams argues that viewers have the power to influence the content and meaning of television programmes. Williams sees television as an integral part of daily life, but also as a platform for self-expression and political engagement. New technologies offer opportunities for individuals to create their own content and challenge mainstream narratives. This book provides insight into the complex relationship between technology, culture, and television. Published in 2003, this third edition of Television: Technology and Cultural Form remains a thought-provoking exploration of the medium's impact on society.