Planellas, Marcel

Strategic Decisions: The 30 Most Useful Models

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ISBN 13:
9781108731959
author:
Planellas, Marcel
format:
Paperback / softback
publisher:
Cambridge University Press
language:
English
Publication Year:
2019
Pages:
205
Dimensions:
138 mm X 216 mm
Genre:
Business, Management, Strategy,
Condition:
New
Availability:
Item usually sent within 7 working days
£21.89

Description

Strategic Decisions: A Comprehensive Guide to Making Informed Choices. For anyone facing the challenge of taking strategic decisions, this book provides an invaluable tool. Planellas and Muni's 'circle of strategic decisions' framework guides readers smoothly through the decision-making process. The authors then present thirty widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. Each model is demonstrated with clear graphics, providing context and application guidance. This book is an essential resource for M.B.A. students and business managers looking to improve their decision-making skills. With its practical approach and engaging visuals, it offers a valuable insight into strategic planning.

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