Sykes, Martin
Stories That Move Mountains: Storytelling and Visual Design for Persuasive Presentations
- ISBN 13:
- 9781118423998
- author:
- Sykes, Martin
- format:
- Paperback
- publisher:
- John Wiley & Sons
- language:
- English
- Publication Year:
- 2012
- Pages:
- 270
- Dimensions:
- 18.9 x 1.4 x 24.3 cm
- Genre:
- Business, Finance & Law, Management, Management Skills
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Learn how to create high-impact presentations that tell a story and influence your peers. This book introduces the CAST method, a proven process for building complete visual stories and step-by-step guides you in creating compelling presentations.
Developed over 12 years as a presentation method for Enterprise Architects, CAST has been adopted by major organizations worldwide. The book brings together expert authors who have years of experience training professionals in these methods, providing sample Story Maps, templates, practical success stories, and more.
Discover how to go beyond PowerPoint slides and create presentations that effect change. With screenshots, one-page handouts, and basic delivery guides, you'll learn the secrets of making presentations using CAST and apply a range of techniques to achieve your goals.
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