Matharu, Dr Manita
Service Marketing
- ISBN 13:
- 9789393239532
- author:
- Matharu, Dr Manita
- format:
- Paperback
- publisher:
- Red'shine Publication Pvt. Ltd.
- language:
- English
- Publication Year:
- 2022
- Pages:
- 118
- Dimensions:
- 22.9 x 15.2 x 0.6 centimetres (0
- Genre:
- Business, General, General (US: Trade),
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Service Marketing by Manita Matharu, Manish Joshi and P. Jagadeesan is an academic text that provides a comprehensive overview of service marketing concepts and recent trends. Its straightforward layout makes it easy for undergraduate and postgraduate students to follow. This book covers the essential topics in service marketing, allowing readers to gain a solid understanding of the subject. By exploring the latest developments in the field, students can develop the skills needed to succeed in this area of business. With its clear structure and accessible content, Service Marketing is an ideal resource for those looking to learn about service marketing.