Charan, Ram
Rethinking Competitive Advantage: New Rules for the Digital Age
- ISBN 13:
- 9781847943477
- author:
- Charan, Ram
- format:
- Paperback
- publisher:
- Random House Business Books
- language:
- English
- Publication Year:
- 2021
- Pages:
- 224
- Dimensions:
- 23.4 x 15.3 x 1.6 centimetres (0
- Genre:
- Business, Management, General,
- Condition:
- New
- Availability:
- Item usually sent within 4 working days
Description
The digital age has reworked the rules of business. To build a competitive advantage, companies need to learn new strategies. In "Rethinking Competitive Advantage", Ram Charan reveals how tech giants like Netflix and online marketplaces thrive by applying six key principles. These include creating corporate ecosystems and approaching team organisation in innovative ways. Charan shares stories from traditional companies that have adopted these principles, such as Disney, Walmart, and BMW. He offers a practical toolbox for applying them to your business, making it possible for any company to succeed in the digital age. Whether you're a C-suite executive or a fledgling entrepreneur, this book provides guidance on how to navigate the changing business landscape.
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