Petermans, Ann
Retail Design: Theoretical Perspectives
- ISBN 13:
- 9781032837253
- author:
- Petermans, Ann
- format:
- Paperback
- publisher:
- Routledge
- language:
- English
- Publication Year:
- 2024
- Pages:
- 246
- Dimensions:
- 24.6 x 17.4 centimetres (0.46 kg
- Genre:
- Business, General, ,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Retail Design: A Global Approach to Place Design Practice and Theory
This book provides a detailed assessment of retail design, taking a distinctive global approach to place design practice and theory in context. It explores the visual and structural contribution of design to retail brands and format development, as well as its role in communication.
With a focus on the challenges posed by e-commerce and online shopping, Retail Design examines the convergence between retailing and other services, and the changing patterns of use, re-use and ownership of retail spaces and buildings. The book is an essential resource for students, researchers and practitioners in the field.