Shaoqiang, Wang

Responsive Logos: Designing for the Digital World

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ISBN 13:
9788416851904
author:
Shaoqiang, Wang
format:
Hardback
publisher:
Promopress
language:
English
Publication Year:
2018
Pages:
240
Dimensions:
28.5 x 21 centimetres (1.43 kg)
Condition:
New
Availability:
Item usually sent within 10 working days
£37.91

Out of stock

Description

Responsive Logos Designing for the Digital World by Wang Shaoqiang provides in-depth analysis of the evolving role of logos in branding. As technology advances, logos must adapt to various devices and formats, from smartphones to desktops, while maintaining their unique identity. This book explores two key trends in logo design: reducing details to preserve recognizability across different sizes, and creating flat designs suitable for modern media. With detailed examples of brands and their design variants, Wang Shaoqiang offers practical guidance for designers seeking to create effective and stylish logos in the digital era. By examining these trends and strategies, readers can gain a deeper understanding of how to design logos that are both functional and visually appealing in today's diverse display formats.

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