Loosemore Marti , Loosemore, Martin , Phua, Florence
Responsible Corporate Strategy in Construction and Engineering: Doing the Right Thing?
- ISBN 13:
- 9780415459105
- author:
- Loosemore Marti , Loosemore, Martin , Phua, Florence
- format:
- Paperback
- publisher:
- Taylor & Francis LTD
- language:
- English
- Publication Year:
- 2010
- Pages:
- 192
- Genre:
- Business Building Services Engineering Textbook
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Effective Corporate Strategy in Construction and Engineering: Integrating CSR for Better Business Performance. This book explores how consulting and contracting firms in the construction and engineering industries can integrate Corporate Social Responsibility (CSR) into their business strategy, leading to better performance. It tackles the complex role of communities in shaping effective strategies, providing a guide to engaging with stakeholders in the boardroom. By integrating ideas from corporate performance, CSR, corporate strategy, and corporate governance, this book promotes a more liberal debate on CSR. The result is an important examination of a new challenge facing every firm in the engineering and construction industry, featuring real-life examples and case studies from leading firms to support its arguments.
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