Normann, Richard
Reframing Business: When the Map Changes the Landscape
- ISBN 13:
- 9780471485575
- author:
- Normann, Richard
- format:
- HardBack
- publisher:
- John Wiley & Sons
- language:
- English
- Publication Year:
- 2001
- Pages:
- 352
- Dimensions:
- 23.1 x 15.2 x 3.3 cm
- Genre:
- Business Textbook
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Reframe your business to stay ahead in a rapidly changing landscape. In this thought-provoking book, Richard Normann presents a new approach to strategy, showing how organisations can transform their way of working to occupy the competitive high ground.
Normann provides a fresh perspective on how companies can create a different future by rethinking their business models and taking advantage of opportunities created by "unbundling and rebundling". By applying this new approach, businesses can stay ahead of the competition and thrive in an ever-changing market.
This book is ideal for anyone looking to transform their organisation and stay competitive in today's fast-paced business environment. With its practical advice and original insights, it offers a valuable resource for managers and leaders seeking to drive change and innovation.