Hendricks, John Allen
Radio's Second Century: Past, Present, and Future Perspectives
- ISBN 13:
- 9780813598468
- author:
- Hendricks, John Allen
- format:
- Paperback / softback
- publisher:
- Rutgers University Press
- language:
- English
- Publication Year:
- 2020
- Pages:
- 270
- Dimensions:
- 23.5 x 15.6 centimetres
- Genre:
- Nonfiction, Social Sciences, Media Studies,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Radio's Second Century: Past, Present and Future Perspectives
This thought-provoking collection of essays explores the radio industry as it enters its second century. With rapid technological advancements providing alternatives for consumers, radio remains a dominant mass medium with almost total listenership saturation.
The book delves into lasting influences on radio, including on-air personalities, audience behavior and localism, as well as contemporary issues such as social and digital media. It also examines the regulatory concerns that continue to exist for public, commercial and community radio, and discusses the challenges posed by government regulation from both American and international perspectives.