Bernays, Edward L.

Propaganda

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ISBN 13:: 9780970312594
author:: Bernays, Edward L.
format:: Paperback
publisher:: IG PUBLISHING
language:: English
Publication Year:: 2004
Pages:: 168
Dimensions:: 127 mm X 197 mm
Genre:: Media studies
Condition:: New
Availability:: Item usually sent within 2 working days

£13.41

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Description

Description

Edward Bernays' Propaganda is a seminal work that explores the power of manipulation in shaping public opinion. First published in 1928, this book reveals the author's vision for using propaganda as a tool for democratic and corporate control. Bernays' techniques, developed during World War I, are still eerily relevant today, offering a chilling insight into the mechanisms of modern society. As a pioneer in the field of public relations, Bernays was instrumental in shaping the way information is presented to the public. His work has had a lasting impact on the way institutions of government and business operate, and his ideas remain influential in the world of marketing and advertising. This book provides a fascinating look at the history of propaganda and its role in shaping our contemporary world. By reading Propaganda, you will gain a deeper understanding of the ways in which institutions manipulate public opinion, and the implications of this for our democratic society.

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