Bernays, Edward L.
Propaganda (Warbler Classics Annotated Edition)
- ISBN 13:
- 9781962572583
- author:
- Bernays, Edward L.
- format:
- Paperback
- publisher:
- Warbler Classics
- language:
- English
- Publication Year:
- 2024
- Pages:
- 120
- Dimensions:
- 21.6 x 14 x 0.7 centimetres (0.1
- Genre:
- Nonfiction, Social Sciences, Media Studies,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
The seminal work of Edward L. Bernays, Propaganda is a foundational text in understanding the mechanisms of public persuasion and manipulation. First published in 1928, this influential book explores the art and science of influencing public opinion, drawing from Bernays' extensive experience in public relations. Bernays delves into the ways in which propaganda can shape perceptions, attitudes, and behaviors on a mass scale, often without individuals realizing the extent of their manipulation. The book not only elucidates the techniques employed in propaganda but also reflects on its ethical implications and societal consequences. A cornerstone of media studies and communication theory, Propaganda continues to provoke discourse on the nature of persuasion and the role of propaganda in shaping modern society. This Warbler Classics edition includes an afterword entitled "Freud and His Nephew" by Stewart Justman and a biographical timeline, providing further insight into Bernays' life and work.
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