Bernays, Edward L.
Propaganda
- ISBN 13:
- 9781684228416
- author:
- Bernays, Edward L.
- format:
- Paperback
- publisher:
- Martino Fine Books
- language:
- English
- Publication Year:
- 2024
- Pages:
- 140
- Dimensions:
- 21.6 x 14 x 0.8 centimetres (0.1
- Genre:
- Nonfiction, Social Sciences, Media Studies,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
Propaganda, written by Edward L. Bernays in 1928, is a seminal work that explores the techniques of public communication and the psychology behind manipulating masses. Bernays, a pioneer in shaping and manipulating public opinion, examines the use of symbolic action and propaganda to influence politics, consumer choices, and corporate image. In this influential book, Bernays draws on social science and psychological manipulation to provide a detailed examination of how public discourse and opinion are shaped and controlled in various fields, including politics, business, art, education, and science. The book's ideas have had a lasting impact on the way power is used by those in positions of authority, and its relevance remains in today's world dominated by political spin and media manipulation. First published in 1928, Propaganda is a thought-provoking read for anyone interested in understanding the mechanisms of power and influence in society.