West, David

Project Sponsorship

(No reviews yet) Write a Review
ISBN 13:
9780566088889
author:
West, David
format:
Paperback
publisher:
Gower
language:
English
Publication Year:
2010
Pages:
258
Dimensions:
23 x 15.4 x 1.8 cm
Genre:
Business strategy
Condition:
New
Availability:
Item usually sent within 10 working days
£52.12

Description

Project Sponsorship: A Guide to Effective Leadership in Project Development. The role of project sponsor is crucial in large projects, encompassing governance, assurance, and decision-making. However, many organizations assume that the skills required for effective sponsorship are inherent in senior managers with little practical experience. This book addresses this gap by explaining the essential roles and skills needed for successful sponsorship. Effective sponsorship involves acting as a bridge between the Board and the Project Manager, communicating requirements downwards and resource needs upwards. A well-functioning sponsor ensures that the organization is 'doing the right things' as well as 'doing things right'. With practical exercises, real-world examples, and case histories, this guide provides valuable insights for anyone taking on the role of managing a project's business case. By reading this book, you will gain a deeper understanding of the critical skills required to excel in project sponsorship.

View AllClose

Related Products

Related Products