Jr, Mike Maples

Pattern Breakers: The Secrets Behind the World's Most Successful Start-Ups

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ISBN 13:
9781035055074
author:
Jr, Mike Maples
format:
Hardback
publisher:
Macmillan Business
language:
English
Publication Year:
2025
Pages:
288
Dimensions:
24.2 x 16.2 x 2.7 centimetres (0
Genre:
Business, Entrepreneurship, ,
Condition:
New
Availability:
Item usually sent within 10 working days
£18.95

Description

The breakthrough approach to entrepreneurship that's been hailed as "the most important start-up book of the last ten years". Pattern Breakers challenges conventional wisdom on how to achieve success, providing a playbook for anyone launching a startup or creating a new product. Through extensive research and real-world examples, Mike Maples Jr and Peter Ziebelman reveal that pattern-breaking ideas radically change traditional rules, driven by people with independent-mindedness and courage to challenge the status quo. This book vividly illustrates what differentiates breakthrough ideas from those that initially seem promising but ultimately meet with mediocre results. It also shows how elite founders harness uncertainty to redefine what's possible. With a lifetime of experience behind it, Pattern Breakers offers a fresh perspective on entrepreneurship, one that's both intriguing and entertaining to read. a worthwhile read for anyone looking to launch or grow a business, Pattern Breakers is an indispensable guide to start-up success.

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