Trott, Dave
One Plus One Equals Three: A Masterclass in Creative Thinking
- ISBN 13:
- 9781447287056
- author:
- Trott, Dave
- format:
- Paperback
- publisher:
- Pan
- language:
- English
- Publication Year:
- 2016
- Pages:
- 256
- Dimensions:
- 12.7 x 1.5 x 20.3 cm
- Genre:
- Business, Finance & Law, Management, Management Skills,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
A masterclass in creative thinking from one of the world's true advertising greats. Dave Trott shares provocative anecdotes and thought experiments to light a fire under your own creative ambitions. From unconventional wisdom gathered from various fields, including business and psychology, these stories are designed to inspire you to think differently and innovate. With a unique blend of storytelling, humour and practical advice, this book is perfect for anyone looking to up their game and make something out of nothing. With its engaging narrative style, One Plus One Equals Three offers a fresh perspective on the art of creative thinking, making it an ideal choice for those seeking inspiration and guidance in their personal or professional lives.