Putnam, Philip

Never Pat a Burning Dog

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ISBN 13:
9781035822768
author:
Putnam, Philip
format:
Paperback
publisher:
Austin Macauley
language:
English
Publication Year:
2024
Pages:
352
Dimensions:
23.4 x 15.6 x 1.9 centimetres (0
Genre:
Fiction & Literature, Humorous, Humour,
Condition:
New
Availability:
Item usually sent within 4 working days
£12.23

Description

A novel for everyone who has ever navigated the unpredictable world of advertising. Set against the vibrant backdrop of 1980s London, this story follows the misadventures of Grimshaw and Welby, a small agency whose creative reputation draws unwanted attention from a large French group. As the agency fights back with creativity, the cutthroat world of marketing is revealed in all its complexity. The intricate dance of politics and presentations, fraught relationships between staff and clients, and the wild ideas that often come with it are all on display. Written with an insider's knowledge and eye for detail, this book offers an entertaining insight into a bygone era of advertising. Philip Putnam's account is a candid look at the excesses and mayhem of the 1980s ad world, where 'you couldn't make it up'.

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