Hogg, Stephen
Naked Banking
- ISBN 13:
- 9781911498384
- author:
- Hogg, Stephen
- format:
- Paperback
- publisher:
- LID Publishing
- language:
- English
- Publication Year:
- 2017
- Pages:
- 256
- Dimensions:
- 129 mm X 198 mm
- Genre:
- 19.8 x 12.9 centimetres (0.35 kg, Business, Investments & Securities, Banks & Banking,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Banks are an integral part of our lives, helping us save and spend. However, for many, they represent the darker side of finance. Recent years have seen a personal banking crisis, with poor service, high fees, outdated IT systems, and a market dominated by just a few providers contributing to this issue. The authors, three insiders in the banking industry, shed light on why banks behave in certain ways. They explain how banks' failing business models lead them to make decisions that harm customers, such as designing products that exploit customers or cutting branches where they are needed most. This book aims to educate readers about everyday banking products and warn against the tricks and techniques used by product managers to make money. By understanding how banks operate, readers can better protect themselves from being taken advantage of. Naked Banking reveals the truth behind the world of finance, making it a valuable resource for anyone looking to navigate the complex world of personal banking.
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