Bignell, Jonathan
Media Semiotics
- ISBN 13:
- 9780719062056
- author:
- Bignell, Jonathan
- format:
- Paperback
- publisher:
- Manchester University Press
- language:
- English
- Publication Year:
- 2002
- Pages:
- 240
- Dimensions:
- 21.59 x 13.97 x 1.91 centimetres
- Genre:
- Media studies
- Condition:
- New
- Availability:
- Item usually sent within 20 working days
Description
Media Semiotics: An Introduction to Contemporary Media Studies
This comprehensive guide explores the critical approach in media studies, using real-world examples and case studies to illustrate key concepts. From the basics of semiotics to more complex theories, Jonathan Bignell provides a clear and accessible introduction to the subject.
The second edition includes new material on topics such as men's style magazines, docusoaps, digital interactive television, and mobile phone text messaging, making it an ideal resource for students and scholars of media studies.