Cook, Ronald
Management Consulting Projects: A Step-by-Step Experiential Guide
- ISBN 13:
- 9781032005164
- author:
- Cook, Ronald
- format:
- Paperback
- publisher:
- Taylor & Francis Ltd
- language:
- English
- Publication Year:
- 2021
- Pages:
- 152
- Dimensions:
- 1.3 x 23.2 x 23.2 centimetres (0
- Genre:
- Business, Consulting, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
This textbook provides students with a structured approach to completing a successful consulting project. It explains the consulting process in a clear and chronological manner, using real-life examples to demonstrate practical application.
The sixth edition has been fully revised to bring it up to date with the current business context and global environment, including new tools and resources for research, fresh material on technology use, ethics, and data management, and remote working. This well-established model promotes a conceptual understanding of the consulting process and its interactions.
It is an essential resource for students studying experiential Business Consulting modules, Small Business Management, and Strategic Management at postgraduate and MBA level.