Baines, Tim/ Lightfoot,
Made to Serve
- ISBN 13:
- 9781118585313
- author:
- Baines, Tim/ Lightfoot,
- format:
- HardBack
- publisher:
- John Wiley & Sons
- language:
- English
- Publication Year:
- 2013
- Pages:
- 270
- Dimensions:
- 24 x 16.6 x 2.1 centimetres (0.5
- Genre:
- Business, Management, Science,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Understanding the benefits of servitization is crucial for manufacturers looking to stay competitive in today's market. Servitization involves delivering a service component as an added value when providing products, and this comprehensive guide provides a detailed roadmap for navigating its challenges.
Written by internationally respected experts, this book offers a practical framework for accessing the feasibility of adopting a services-led competitive strategy in your company. It also provides strategies for designing and implementing effective service offerings that meet customer expectations.
With real-world practice and up-to-the-minute research, this book helps manufacturers exploit their manufacturing competencies to build a strong servitization element without becoming just another services company. It features numerous illustrations, examples, and case studies from leading manufacturing firms across various industry sectors.
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