Dr Julian Birkinshaw , Ken Mark

Key MBA Models: The 60+ Models Every Manager and Business Student Needs to Know

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ISBN 13:
9781292016856
author:
Dr Julian Birkinshaw , Ken Mark
format:
Paperback
publisher:
FT Publishing International
language:
English
Publication Year:
2015
Pages:
296
Dimensions:
15.8 x 1.6 x 23.4 cm
Genre:
Business, Finance & Law, Management, Strategy
Condition:
New
Availability:
Item usually sent within 10 working days
£31.19

Description

Key MBA Models: A Comprehensive Guide to Essential Business Disciplines. This book provides an in-depth exploration of the core management models from various business disciplines, distilling them into concise summaries for easy application. Written by Professor Julian Birkinshaw, it covers the fundamental concepts that all business students and managers need to know. The 60+ models are organized around common course modules on an MBA, covering Strategy, Business Economics, Finance, Decision Science, Accounting, Operations, Marketing, and Organisational Behaviour. The book's approach is based on research with academics from top international business schools, making it a valuable reference guide for managers and MBA students alike. By understanding these essential models, readers can gain a deeper insight into the world of business and develop their skills in strategic planning, decision-making, and management. Key to its value lies in its ability to provide a clear and concise overview of key concepts, making it an indispensable resource for anyone looking to enhance their knowledge of business disciplines.

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