HempsonJones, Justin
Influence: Understand it, Use it, Resist it
- ISBN 13:
- 9780008382162
- author:
- HempsonJones, Justin
- format:
- Hardback
- publisher:
- William Collins
- language:
- English
- Publication Year:
- 2024
- Pages:
- 304
- Dimensions:
- 24 x 15.9 x 3 centimetres (0.50
- Genre:
- History, World History, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Influence: Understand It, Use It, Resist It by Justin Hempson-Jones is a groundbreaking guide to the world we live in today. As a former government behavioural scientist, Hempson-Jones reveals how influence works and why it's crucial for commercial and political gain. The book examines five key factors that shape our understanding of influence, taking us from the past to the present day. By understanding the nature of influence, you'll see how it's changing in the information age, enabling dangerous adversaries to gain power and leaving our societies in peril. You'll also learn a simple personal plan to use influence to achieve your goals, whether that's gaining a promotion or influencing those around you. By mastering the art of influence, you can take control of your life and make informed decisions in a world where information is as important as bullets and bombs.