Lipovetsky, Gilles

Hypermodern Times

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ISBN 13:
9780745634210
author:
Lipovetsky, Gilles
format:
Paperback
publisher:
Polity Press
language:
English
Publication Year:
2005
Pages:
90
Dimensions:
138mm X 215mm
Genre:
Postmodernism
Condition:
New
Availability:
Item usually sent within 10 working days
£17.15

Description

The concept of postmodernity has been used to describe the late 20th century's shift away from institutional constraints, allowing individuals to express their desires and pursue self-fulfilment. However, Gilles Lipovetsky suggests that we may have entered a new phase of hypermodernity, characterized by excessive consumption and the hypermodern individual. In this society, individuals consume for personal pleasure rather than social status, and are driven by movement, fluidity, and flexibility. The hypermodern individual is torn between seeking pleasure and hedonism, while also experiencing anxiety and tension due to living in a world without tradition or clear direction. This sense of uncertainty has created an environment where fear and anguish have become pervasive. These are the times in which we live, marked by a constant state of worry and alarm. With no established beliefs systems to turn to for reassurance, individuals are left to navigate a complex and uncertain world.

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