Knikker, Jan

How To Win Work: The architect's guide to business development and marketing

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ISBN 13:
9781859469323
author:
Knikker, Jan
format:
Paperback / softback
publisher:
RIBA Publishing
language:
English
Publication Year:
2021
Pages:
216
Dimensions:
23.1 x 15.2 x 2 centimeters (0.5
Genre:
Arts & Photography, Architecture & Design, Professional Practice,
Condition:
New
Availability:
Item usually sent within 5 working days
£44.54

Description

How to Win Work: A Guide for Architects

This practical guide addresses the key challenge facing architects: winning work. Written by Jan Knikker, an expert in business development and marketing, it provides accessible and compelling advice for architects of all sectors and practice sizes.

Knikker draws on his extensive experience at leading global practices, including MVRDV and OMA, to offer practical tips and best practice guidance on topics such as strategic business plans, press releases, and fee proposals. He also highlights the importance of nurturing a creative and innovative practice culture that invests in core values like being a good employer and professional ethics.

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