Schmidt, Eric
How Google Works
- ISBN 13:
- 9781444792492
- author:
- Schmidt, Eric
- format:
- Paperback
- publisher:
- John Murray
- language:
- English
- Publication Year:
- 2015
- Pages:
- 34
- Dimensions:
- 14.4 x 2 x 19.7 cm
- Genre:
- Business, Finance & Law, Careers, Job Hunting,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Google's corporate culture and management strategies are distilled into this engaging primer, drawing on the authors' experiences growing the company from a young start-up to a global icon.
The book explores how the internet, mobile, and cloud computing have shifted the balance of power from companies to consumers, and how successful companies will thrive by creating superior products and attracting 'smart creatives'.
With previously unreported anecdotes from Google's corporate history, the authors share their management maxims, including 'Consensus requires dissension' and 'Think 10X, not 10%'.