Levinson, Jay Conrad

Guerrilla Marketing Excellence (Guerrilla Marketing)

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ISBN 13:
9780395608449
author:
Levinson, Jay Conrad
format:
Paperback
publisher:
Houghton Mifflin
language:
English
Publication Year:
1993
Pages:
224
Genre:
Sales & marketing
Condition:
New
Availability:
Item usually sent within 5 working days
£14.32

Description

Guerrilla Marketing Excellence offers 50 practical rules to refine your marketing approach in today's competitive business environment.

These guidelines cover essential topics such as video and television distribution, networking effectiveness, and effective combinations of different marketing strategies.

By applying these rules, you can fine-tune your marketing style and improve your chances of success in an increasingly crowded marketplace.

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