Welch, Lawrence S.
Foreign Operation Methods
- ISBN 13:
- 9781783475759
- author:
- Welch, Lawrence S.
- format:
- Paperback
- publisher:
- Edward Elgar Publishing Ltd
- language:
- English
- Publication Year:
- 2018
- Pages:
- 496
- Dimensions:
- 16.9 x 24.4 centimetres
- Genre:
- Business, Management, General,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Foreign Operation Methods Theory, Analysis, Strategy is a comprehensive toolkit for understanding and analysing foreign operation methods. This revised second edition brings together new theoretical and empirical research with the latest company case material to provide a strong cross-cultural appeal.
The authors, experts in their field, share their wealth of international knowledge to guide students through the complexities of mode decisions. The book offers an extended analysis using new and relevant case studies, updated strategic analyses of emerging concerns, and a thorough overview of theoretical perspectives.
This edition provides the most comprehensive coverage of foreign operation methods in current literature, making it an excellent introduction to the nature and range of mode options available to companies as they internationalise.
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