Bridgen, Elizabeth
Experiencing Public Relations
- ISBN 13:
- 9781138632448
- author:
- Bridgen, Elizabeth
- format:
- Paperback
- publisher:
- Routledge
- language:
- English
- Publication Year:
- 2017
- Pages:
- 256
- Dimensions:
- 22.86 x 15.24 x 1.27 centimetres
- Genre:
- Nonfiction, Social Sciences, Media Studies,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Experiencing Public Relations offers a unique perspective on the field by examining how public relations is perceived and lived in everyday life. By exploring theoretical definitions and real-world practices, this book aims to provoke debate around the nature of public relations. Through contributions from leading scholars based in various countries, Experiencing Public Relations covers a range of subjects, including representations of PR in media, the impact of social media, and 'dirty work' within the industry. The book also delves into international PR practices, providing valuable insights into how influential theories are applied in different cultural contexts. This book provides a vital perspective on the inner workings of public relations today, making it an essential resource for researchers, professionals, and students seeking to understand the complexities of this field.
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