Bates, Tony

Empathy in Action: How to - Deliver Great Customer - Experiences at Scale

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ISBN 13:
9781646870431
author:
Bates, Tony
format:
Hardback
publisher:
Ideapress Publishing
language:
English
Publication Year:
2022
Pages:
352
Dimensions:
23.4 x 16 x 3.1 centimetres (0.7
Genre:
Business, Industries, Computers & Information Technology,
Condition:
New
Availability:
Item usually sent within 6 working days
£21.15

Description

A new approach to business is emerging, one that puts customers and employees at its core. By transforming traditional company-centric strategies and embracing technology as a force multiplier for empathy, businesses can succeed faster than ever before. Empathy is not just about being nice; it's about respecting individuals in their unique context and treating them with personalized care. In this book, Tony Bates and Natalie Petouhoff explore how to put empathy into action using strategies and technologies that orchestrate systems of listening, understanding, and predicting customer interactions at scale. By adopting this approach, businesses can leapfrog their competition, meet evolving customer expectations, and prioritize the people who make it possible to be in business.

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