Iandoli, Luca
Elegant Design: A Designer's Guide to Harnessing Aesthetics
- ISBN 13:
- 9781350174269
- author:
- Iandoli, Luca
- format:
- Paperback / softback
- publisher:
- Bloomsbury Visual Arts
- language:
- English
- Publication Year:
- 2022
- Pages:
- 200
- Dimensions:
- 27 x 21 centimetres (0.68 kg)
- Genre:
- Arts & Photography, Art, Design,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Elegant Design: A Designer's Guide to Harnessing Aesthetics by Luca Iandoli and Giuseppe Zollo is a comprehensive guide to creating visually appealing designs that capture attention in a world overwhelmed with information. By exploring the intersection of cognitive science and art studies, the authors reveal actionable aesthetic strategies to help designers, inventors, and product managers craft products and user experiences that are both useful and beautiful. Research has shown that our minds can effectively process visual complexity by using aesthetic pleasure and judgement as a guide. This book delves into the work of great artists and designers, providing insights into how our minds appreciate beauty and offering practical advice on how to apply these principles in design. By understanding the role of aesthetics in design, you'll be able to create designs that are quick to process, meaningful, unique, and memorable, even in an age characterized by constant information overload.