Gerber, Michael E
El Mito del Emprendedor
- ISBN 13:
- 9788449303654
- author:
- Gerber, Michael E
- format:
- Paperback
- publisher:
- Ediciones Paidos Iberica
- language:
- English
- Publication Year:
- 1997
- Pages:
- 240
- Dimensions:
- 27.9 x 21.6 x 0.2 centimetres (0
- Genre:
- Business, Management, General,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Understanding entrepreneurship and small business management has long been shrouded in myth. This book sets out to debunk these myths and explore the common aspects that underpin all types of businesses.
The author examines the various stages a business may go through, from its inception to maturity, highlighting the challenges and opportunities at each stage. By applying the insights gained, readers can develop a clear understanding of how to apply these principles to their own business or any venture they may be considering.
This revised edition offers a comprehensive guide for anyone looking to navigate the world of business, providing a honest and direct reflection on what it means to be in business and how to succeed.
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