Dykes, Brent
Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals
- ISBN 13:
- 9781119615712
- author:
- Dykes, Brent
- format:
- Hardback
- publisher:
- John Wiley & Sons Inc
- language:
- English
- Publication Year:
- 2019
- Pages:
- 336
- Dimensions:
- 22.6 x 15.4 x 2.3 centimetres (0
- Genre:
- Science, Mathematics, Applied,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Effective Data Storytelling: Communicate Your Insights with Persuasive Data Stories In today's economy, being able to effectively communicate with data is no longer a luxury, but a necessity. This book provides the essential skills to craft compelling stories with data, combining data, narrative, and visuals to drive change. By mastering the art and science of data storytelling, you'll learn how to engage your audience with a narrative, transforming data into visual communication that influences decisions and drives results. Most other books focus solely on data visualization, neglecting the powerful narrative and psychological aspects of telling stories with data. This book addresses this gap, showing you how to combine the three central elements of data storytelling for maximum effectiveness. With this knowledge, you'll be able to transform data into persuasive and memorable data stories that drive change.
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