Bashforth, Kirsty
Culture Shift: A Practical Guide to Managing Organizational Culture
- ISBN 13:
- 9781472966209
- author:
- Bashforth, Kirsty
- format:
- Hardcover
- publisher:
- Bloomsbury Publishing PLC
- language:
- English
- Publication Year:
- 2019
- Pages:
- 232
- Dimensions:
- 156 mm X 234 mm
- Genre:
- Business, Workplace Culture, ,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Culture Shift: A Practical Guide to Managing Organizational Culture by Kirsty Bashforth is a comprehensive guide to using behavioral economics to drive sustainable culture change in organizations. As stakeholders increasingly prioritize an organization's culture alongside its bottom line, it's essential to create a workplace with clear values and an engaging environment. Changing organizational culture is not about imposing new habits on employees, but rather understanding how they make decisions and forming new habits that promote a comprehensive and sustainable shift. This book offers practical tips and real-life stories to help organizations navigate the process of overseeing sustainable culture change. By applying behavioral economics principles, Kirsty Bashforth provides a framework for creating lasting cultural change with minimal budget and external support.