Carl Anderson
Creating a Data-Driven Organization
- ISBN 13:
- 9781491916919
- author:
- Carl Anderson
- format:
- Paperback
- publisher:
- OReilly Media
- language:
- English
- Publication Year:
- 2015
- Pages:
- 302
- Dimensions:
- 22.9 x 15.2 x 2 cm
- Genre:
- Business, Finance & Law, Management, Human Resources
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Establishing a data-driven organization requires more than just having big data or a team of experts. It demands creating an effective, ingrained data culture that involves genuine buy-in across the company. This practical guide shows you how to build a data-driven culture by adopting the right processes and tools. Through real-world examples and insights from industry leaders, author Carl Anderson explains the importance of collecting and analyzing data in a way that respects privacy and ethics. You'll learn how to create teams of skilled analysts, use statistical and visualization tools, and develop fact-based storytelling methods. By following this book's advice, you'll gain a deeper understanding of what works and what doesn't in building predictive business models. Learn how to drive concrete actions with data leadership and C-level positions such as chief data officer and chief analytics officer.