Conger, Kate
Character Limit: How Elon Musk Destroyed Twitter
- ISBN 13:
- 9780593834282
- author:
- Conger, Kate
- format:
- Paperback
- publisher:
- The Penguin Press
- language:
- English
- Publication Year:
- 2024
- Pages:
- 480
- Dimensions:
- 23.3 x 15.4 x 2.6 centimetres (0
- Genre:
- Biography, Business, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Elon Musk's acquisition of Twitter in 2022 was a pivotal moment in the platform's history. Initially launched as a microblogging site in the mid-2000s, Twitter had evolved into a global hub for politics, culture, and media. However, its founder had never prioritized building a profitable business, instead focusing on creating a "digital town square." Musk joined the platform in 2010 and quickly became one of its most influential users, amassing over 80 million followers. Musk's involvement with Twitter was marked by controversy, as he blamed the platform for what he saw as a loss of free speech. He claimed that the site had become overrun by the "woke mind virus" and that its survival depended on his efforts to reform it. In April 2022, Musk became Twitter's largest shareholder after secretly accumulating stock, and soon made an offer to purchase the company for $44 billion. The deal was ultimately rejected, but not before Musk had remade the platform in his own image. The result of Musk's involvement with Twitter is a complex and fascinating story that raises questions about the role of social media in modern society. This book provides a detailed account of the events leading up to Musk's acquisition of Twitter, and explores the implications of this pivotal moment for the platform and its users.