Marshall, Carrie
Business Cases That Get Results
- ISBN 13:
- 9781780174556
- author:
- Marshall, Carrie
- format:
- Paperback / softback
- publisher:
- BCS, The Chartered Institute for IT
- language:
- English
- Publication Year:
- 2019
- Pages:
- 60
- Dimensions:
- 19.8 x 12.9 centimetres (0.09 kg
- Genre:
- Business, Communication, Reference & Language,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Learn how to craft a compelling business case that wins over decision makers and secures the approval you need for your business idea.
This practical guide covers the essential components of a business case, including key questions to answer, structure, benefits and risks, and return on investment (ROI). Discover the do's and don'ts of pitching your ideas and make informed decisions that drive results.
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