Mattinson, Deborah
Beyond the Red Wall
- ISBN 13:
- 9781785906046
- author:
- Mattinson, Deborah
- format:
- Hardback
- publisher:
- Biteback Publishing
- language:
- English
- Publication Year:
- 2020
- Pages:
- 352
- Genre:
- Politics Textbook
- Condition:
- New
- Availability:
- Item usually sent within 4 working days
Description
Beyond the Red Wall: Why Labour Lost, How the Conservatives Won, and What Will Happen Next? The 2019 UK general election saw a significant shift in the country's politics, with the Conservatives winning their highest vote share in forty years. The key to this change lay in the "Red Wall", a region of sixty seats stretching from the Midlands up to the north of England, where working-class voters had traditionally supported Labour. Deborah Mattinson, a pollster and strategist, conducted extensive research on Red Wall voters through focus groups and in-home interviews. Her findings provide a detailed portrait of these voters, revealing their likes, dislikes, hopes, fears, values, and attitudes towards politics and the kind of Britain they want for themselves and their families. This book offers a nuanced analysis of the electoral earthquake that has reshaped British politics, providing valuable insights into the factors that contributed to Labour's defeat and the Conservatives' victory.