Okongo, Alfred G.
Audience Analysis in Skilled Communication
- ISBN 13:
- 9781434306555
- author:
- Okongo, Alfred G.
- format:
- Paperback
- publisher:
- AUTHORHOUSE
- language:
- English
- Publication Year:
- 2007
- Pages:
- 88
- Dimensions:
- 20.3 x 12.7 x 0.5 centimetres (0
- Genre:
- Arts & Photography, Language Arts, Communication Studies,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Effective communication involves understanding and adapting to the needs of different audiences. This book provides a systematic approach to analyzing audiences in various communication contexts. The author explores key concepts such as audience categories, effective communication, and message classification, highlighting their importance in skilled communication. The book also delves into the universals of audiences, special types of audiences, and levels of analysis, offering practical insights for professionals working with diverse groups. By examining these aspects, this book aims to promote a deeper understanding of audiences as central to all communication activities.