Bertram, Ursula
Artistic Transfer: Efficiency Through Unruly Thinking (Image)
- ISBN 13:
- 9783837646689
- author:
- Bertram, Ursula
- format:
- Paperback / softback
- publisher:
- Transcript Verlag, Roswitha Gost, Sigrid Nokel u. Dr. Karin Wern
- language:
- English
- Publication Year:
- 2021
- Pages:
- 304
- Dimensions:
- 22.6 x 14.7 centimetres (0.69 kg
- Genre:
- Business, General, Arts & Photography,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Unruly thinking has long been the catalyst for groundbreaking art and innovation. But how can this creative mindset be applied to everyday life to address pressing social, ecological, and economic challenges? Ursula Bertram explores the intersection of artistic thought and nonartistic fields, revealing a powerful synergy that emerges when these two worlds collide. By examining the strategies and principles of artists, thinkers, and innovators, she shows how this synergy can be harnessed to drive efficiency and effectiveness. Through her research and observations, Bertram sheds light on the concept of artistic transfer - a pattern of thought that has far-reaching implications for business, science, and beyond.