Ken Yarmosh

App Savvy: Turning Ideas into iPad and iPhone Apps Customers Really Want

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ISBN 13:
9781449389765
author:
Ken Yarmosh
format:
Paperback
publisher:
OReilly Media
language:
English
Publication Year:
2010
Pages:
352
Dimensions:
22.9 x 15.2 x 1.8 centimetres (0
Genre:
Computers, Hardware, Handhelds,
Condition:
New
Availability:
Item usually sent within 10 working days
£19.49

Description

Stand out in the App Store with a proven process for developing successful apps. This guide explains every step in the process, from planning a solid concept to launching your app with a bang. You'll learn how to validate your ideas with customers, assemble your development team, and establish a workable process. The book also covers guidelines for vetting and researching app ideas, building a marketing plan, testing your working app extensively before submission, and assessing your app's performance after launch. With numerous interviews with prominent App Store publishers, this guide provides valuable insights into the world of mobile app development and how to create an app that customers will be passionate about.

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