Clements, Jonathan

Anime: A History

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ISBN 13:
9781839025129
author:
Clements, Jonathan
format:
Paperback
publisher:
British Film Institute
language:
English
Publication Year:
2023
Pages:
416
Dimensions:
24.6 x 18.9 x 2.5 centimetres (0
Genre:
Arts & Photography, Performing Arts, Film & Video,
Condition:
New
Availability:
Item usually sent within 4 working days
£30.05

Description

Japanese animation has become a global multimedia industry worth over $23.6 billion annually, linked to various forms of entertainment and culture. This comprehensive guide by Jonathan Clements explores the production and reception history of anime from its early beginnings in the 1910s to its current Oscar-winning films. Clements delves into the cultural and technological developments that have shaped the industry, including how anime's history has been written by Japanese scholars. The book also examines previously neglected topics such as wartime instructional animation and work-for-hire for American clients. Drawing on industry professionals' testimonies and a range of Japanese-language documents, memoirs, and books, Clements provides an insider's look at the anime business. The new edition features updated content, full colour illustrations, and three additional chapters covering anime's fortunes among Chinese audiences, 21st-century trends in 'otaku economics', and the impact of global streaming technology.

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