Chou, YuKai
Actionable Gamification
- ISBN 13:
- 9781511744041
- author:
- Chou, YuKai
- format:
- Paperback
- publisher:
- Createspace Independent Publishing Platform
- language:
- English
- Publication Year:
- 2015
- Pages:
- 514
- Dimensions:
- 22.91 x 15.19 x 2.92 centimetres
- Genre:
- Product Design
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Discover the power of Gamification and Human-Focused Design, and learn how to create engaging experiences that drive motivation and engagement.
Yu-kai Chou, a pioneer in the field, shares his 12 years of research and the Octalysis Framework, a proven approach to designing experiences that deliver real results.
With practical guidance and real-world examples, this book shows you how to apply the Octalysis Framework to boost business metrics, improve marketing, and enhance your personal and professional life.
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