David Lawrence, Mike Brown
A Logo for London
- ISBN 13:
- 9781780672960
- author:
- David Lawrence, Mike Brown
- format:
- HardBack
- publisher:
- Laurence King
- language:
- English
- Publication Year:
- 2013
- Pages:
- 176
- Dimensions:
- 22.9 x 2.5 x 26 cm
- Genre:
- Art, Architecture & Photography, Graphic Arts, Graphic Design
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
The London Transport bar and circle, also known as the bulls-eye or roundel, is an iconic symbol of commercial design. Over the last century, it has come to represent not only London's transport network but also the city itself. This fascinating book explores the history and development of the symbol from its early 20th-century origins to the present day. It delves into the logo's use across various activities, as well as its significant cultural influence. The book is richly illustrated with a range of graphic materials, including poster artworks and photographs from the London Transport Museum archives. The book features numerous inventive uses of the logo, many previously unpublished, offering a unique insight into the symbol's enduring appeal and versatility.